Before I can put a proper price and plan together, I need to understand the business a bit. That's what these questions are for. Around 15 minutes, and there are no wrong answers.
Give me a number if you can — revenue, orders per month, subscribers, retail doors, or an exit/funding goal.
(Trade show, seasonal push, investor meeting, stock arriving, influencer deal.)
Count every flavour and every pack size as one. So six flavours in two sizes is twelve.
If there are a few types, put the most important first. (Truckers, golfers, people quitting vaping, gym-goers, gift buyers.)
(Accounting software, an email tool like Mailchimp, postage software, an existing customer list — and how many people are on it.)
A range is fine, and it isn't a trick question — it stops me proposing something far bigger or far smaller than what you actually want.